This Is Our Story

The Oregonian, whether in print or through their digital platform OREGONLIVE, has brought the Oregon community together through the power of story for over 163 years. Our mission was to build a brand campaign that would highlight and honor that amazing work. Our print, out-of-home, and digital efforts resulted in a 36% increase in pageviews and a 20% increase in unique visitors on OREGONLIVE within the first month.